With all the details I manage in the day-to-day operations of my market, I don’t have time to analyze the data I collect, let alone use it for marketing, communications, or fundraising...
Welcome to Farmers Market Metrics
Farmers Market Metrics (Metrics) is a complete evaluation & data communication system that empowers market operators to tell their market’s story. Streamlined metrics and data collection methods are combined with training resources, and a dynamic data entry website to automate analysis and reporting.
The scalable and customizable system maximizes the utility of, and builds upon data already collected by market management, while facilitating the communication of market impacts to customers, vendors, funders, and research partners.

Streamline your data. Tell your market’s story.
Data Points
Automated Metrics
Data Collection Methods
Easy-to-Use System
Generate beautiful reports and sharable graphics with a click.
Data Collection & Storage
No more spiral notebooks with scratches and stains. Keep everything safe and sound with SLL back database security.
Automated Data Analysis
Every data point entered is transformed into meaningful and actionable information.
Sharable Graphic Reporting
One-click shares our individual metrics, or entire summary reports. Download these same graphics for use in annual reports, or at the market!